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Enhancing customer service with upgrades and rewards can go a long way in making an experience memorable and increasing client retention. Here are tips on how you can increase business through upgrades and rewards.
Learn about the best express facial treatments to offer during the holidays that will have your client’s skin, and your register, glowing!
Learn why all spas and skin care centers should be offering makeup and how to successfully promote a makeup line at your spa.
Maintaining optimum safety standards when you are running a spa or salon is the most important duty a spa owner and manager must fulfill. Here are 10 fast safety tips to consider as your review your spa and salon’s safety measures.
We’re officially into the fall season which means Halloween and the holidays are right around the corner. How can you get into the holiday spirit and get new and established clients walking in your doors? Offer them a sweet treat for their face!
Summer is officially over and we know what this means for estheticians – many clients have sun damaged skin, particularly skin with signs of hyperpigmentation. As an esthetician, it is important for you to understand how hyperpigmentation occurs, the best skin brightening ingredients, and what skin care services are available to your clients to help minimize the appearance of sun damage.
Now that summer is over, clients will be visiting the spa seeking facial treatments to whip their skin back into shape for the fall. Do you have facial treatments that can be offered to all clients, including those on the go and looking for a quick fix? Learn about seaweed facials to help address all of your clients end of summer skin concerns: uneven skin tone, clogged pores, and dehydration.
As estheticians, we are licensed and have advanced knowledge in both skin and facial massage, yet many estheticians are not fully capitalizing on this. There is a new popularity in facial massage “boutiques” and “gyms” available at airports and department stores, but these focus almost exclusively on massage. Estheticians can expand this concept so much more by creating a facial massage menu that complements a full service salon and spa offering, especially when paired with express sheet mask treatments at the Facial Bar. Learn about four new facial massage protocols that provide estheticians with step-by-step instructions to perform facial massage and skin treatments for brightening, calming, hydrating and helping reduce the signs of aging.
Learn how to care for the teens, tweens, and the younger generation of clients that may be walking through your spa doors.
From working as a spa consultant and visiting salons and spas all over the world, I know that while upgrading space and services can make a big difference in increasing business, there are several improvements that can be made instantly (and without much cost) to increase morale and a spa’s bottom line.