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5 Reasons Why To Use Gift Cards

The holiday season is here. How are you taking advantage of an increase in customers? One thing that should always be front and center at your front desk: spa gift cards! If you’re not already promoting them to all of your clients, here’s why you should be. 1. Gift cards are convenient for everyone. Invest …

Life and Work – How to Find the Proper Balance

As the busier fall and winter seasons lie ahead of us, I want to share with you how to find a healthy work/life balance. I’ll be the first to admit that it isn’t easy. When you are doing what you love, it’s sometimes hard to not overwork! However, what we all need to remember is …

How Are You Interacting With Clients?

If your clients were to rate you and your staff in terms of friendliness – what do you think they would say? Can you say with certainty you would receive all positive feedback? If you’re 100% confident they would, then you’re doing it right. If you have even the slightest bit of doubt they wouldn’t, …

Repêchage Red-Out™ – My Inspiration for this New Treatment

(Behind the scenes from this month’s professional video shoot for Red-Out™) As you may have heard by now, on May 18th at our NYC Conference, Repêchage will officially be launching the brand new Red-Out™ Facial and complimentary at-home products. Over the past few years one of the biggest skin concerns I have heard time and …

4 Ways to Make Your Beauty Business More Eco-Friendly

As you know, April is Earth Month! As a society we need to do our part in taking care of Mother Nature to ensure she is in preserved for the generations to come. To go 100% eco-friendly could be a heavy investment for your business, but here are some tips that can make your business …

Spa Future Now: Customized Treatments

Let me begin by saying that when it comes to skin care one size does NOT fit all! As skin care professionals, this is something that we must engrave into our minds. As you experience every day, clients are walking into your business with multiple skin concerns. To see your business grow for 2015, as …

Why to Create a Waxing “Experience” at Your Spa

Just last month, we launched our brand new Repêchage SeaSmooth Artisan Seaweed Wax! Having been in the skin care industry for over 40 years, I am very excited to have finally launched a unique wax product that not only focuses on removing hair from the root, but has been formulated with the skin in mind. …

Men’s Facials are on the Rise!

This past week I came across an article in the NY Times “Are You Man Enough for a Peel?” The article discussed how facial peels, in particular, are making their mark amongst men.  The article noted that men feel more comfortable with peels, as they don’t feel like they are having any work done, and …

How to Create a Window Display

(A window display at Lovella Salon in New York City) Just this past week, I was walking through the mall with my husband, and I noticed the most gorgeous window display in front of Neiman Marcus. A beautiful black and white theme, beautiful lighting, and Chanel shoes were prompted in the window for all to …

Making Clients a Top Priority

Let me start off by pointing out the obvious – without clients, you have no career, no business. We are in the service industry, making it critical that we maintain strong relationships with existing clients and turn new clients into lifelong ones.  I was able to advance my career not just because my services were …