Lydia Sarfati Blog for Skin Care Professionals
Everything You Need to Know About Esthetics and the Skin Care Industry
Spa Success Starts with Smart Marketing: Know Your Client
To create a solid roadmap to further success in 2026, Shiri Sarfati, Chief Marketing Officer of Repêchage and Guest Speaker NYC Influencer Liana Davydov, founder of LIDAV Beauty shared spa business insights in the Master…
Soothe Sensitive Skin: The Complete Esthetician’s Guide to Rosacea Care and Client Retention
Of all the skin conditions your clients may present to you, rosacea may be the hardest to fully understand and treat. This is because rosacea is frequently mis-diagnosed as acne, as sensitive skin, and a host…
All About Peels: What Estheticians Need to Know
As professional estheticians, we know you are dedicated to providing the very best care for your clients. You’ve probably seen the results of chemical peels gone wrong on Instagram and TikTok, tragic cases of people…
Repêchage® Hosts Annual Day of Empowerment Event and New Peptide Cryo Facial Preview For Spa Professionals
Repêchage®, the leaders in sustainably-harvested seaweed-based professional skincare, successfully concluded a transformative three-day event for spa and beauty professionals, offering powerful business education, advanced skincare training, and meaningful industry connections. The annual Day of Empowerment…
Creating a Professional Image: The Key to Your Business Success
We know that image is everything. You only have one chance to make a good first impression, but there is less time than you think. In one study, it took only 250 milliseconds—a quarter of…
How to Transform Your Business and Your Client’s Skin with Treatments for Oily, Problem Skin
I personally have experienced the professional success of providing rigorous, effective treatments for acne when I first was building my business. I also have derived immense satisfaction from providing real results to my clients. The…
Putting Your Best Face Forward
I joined Gordon Miller, CEO of BeautyCast Network, on his podcast Social Beauty Makers for an insightful conversation on skincare, service, and more. It’s no surprise the skincare industry is exploding in the United States, thanks…
In a Hot Flash: Perimenopause and Skin
Addressing the concerns of menopausal skin is big business these days, but as many of you know, this has been a topic I have addressed for many decades. I have written a lot about aging…
All Ages Need Preventative Aging Skin Care
While we, as estheticians, need to address very specific skin care concerns of our clients on a daily basis, from acne breakouts to dry, compromised skin, preventative aging treatments continue to be the most prevalent…