I’ve always said that appearance counts, and nothing could be more true for your brand’s social media presence. When it comes to social media the saying “Don’t judge a book by its cover” doesn’t hold true. Unless they’ve heard rave reviews about you from friends for family, potential new clients will judge your business by the layout of your Instagram board, pictures on your Facebook page, and reviews on Yelp.
A spa’s most important asset is not the $25,000 hydrotherapy tub or the marble imported from Italy – it’s the staff. We are in the business of providing services, so it only makes sense that a great team is essential for growing business. Read tips to help you hire the best employees at your salon or spa.