Repêchage Professional Skin Care Launches in Russia

Lydia Sarfati on stage at the Repêchage launch party in Moscow, Russia

Sarfati demoing a Repêchage facial on stage at the Repêchage launch in Moscow, Russia

Repêchage Vita Cura® 5 Phase Firming Facial demonstrated on stage

April, 2017 Moscow and St. Petersburg, Russia Repêchage® Professional Skin Care will now be available to salons and spas in Russia. Actual, one of the country’s first distributors of professional cosmetics, will be the exclusive Repêchage distributor. With this launch, the seaweed-based skin care company’s products and treatments will now be available in 45 countries worldwide.

Lydia Sarfati, Repêchage CEO and Founder and Tatiana Meshkova, General Director of Actual, on stage at the Repêchage launch in Moscow, Russia

Sarfati with Yelena Alekseyeva & Miguel Hernandez Commercial Specialists of the U.S. Commercial Service at the U.S. Embassy – Moscow, Russia

Repêchage CEO and Founder, Lydia Sarfati, is excited about this new opportunity and to work with Actual.

“I am very excited that our company continues to grow, and that Russia is now amongst the 45 countries where Repêchage is sold. Actual is a leading distributor for professional cosmetics whose experience and professionalism fits perfectly with the Repêchage brand. I know beauty professionals, salons and spas will be pleased to work with them and they will find our array of skin care products and treatments will fulfill their client’s needs.”

To inaugurate  this new venture,  Sarfati visited Moscow and St. Petersburg to attend two Repêchage launch parties in the major Russian cities, meet with the press, and host a private training for beauty professionals.

Over 200 beauty professionals and members of the press attend the launch of Repêchage in Moscow, Russia

Over 200 beauty professionals and members of the press attend the launch of Repêchage in Moscow, Russia

Over 300 beauty professionals and members of the press gathered at the Loft Hall in Moscow, and at the Vendensky Hotel in St. Petersburg to celebrate the seaweed-based beauty brand being available in Russia. Guests gathered for a champagne beauty breakfast and to learn about Repêchage from the CEO and Founder herself. Sarfati spoke at both events, sharing the concepts behind Repêchage’s extensive treatment collections her accomplishments and awards in the beauty industry, and highlighting how Repêchage is the ideal skin care partner for professionals.

At the St. Regis Hotel in Moscow, members of Russian press were also excited to learn about Repêchage entering the Russian market. Beauty editors met with Sarfati to discuss skin care, beauty trends and to learn about Repêchage’s newest treatments: Repêchage FUSION Express Bar and Spa Masks and At-Home Masks.

Lydia Sarfati, Repêchage CEO and Founder and Tatiana Meshkova, General Director of Actual

Sarfati with beauty professionals from Russia

Sarfati also hosted an intimate training, allowing twenty participants to learn first-hand from the skin care icon. Sarfati shared her personal success story, the concepts behind Repêchage, and business tips that spas can use to tap into current beauty and spa trends.

The party is never over for the skin care icon – on May 1-4, 2017 Repêchage will host its 19th Annual International Conference and 3-Day Education Event for beauty professionals at the Park Hyatt Hotel in NYC and at the Repêchage Headquarters in NJ, where two new products and treatments will be introduced.

For more about Repêchage, please visit www.repechage.com

For more about Actual, please visit http://actual.com.ru/

For a high resolution image, please contact Josie@repechage.com

 

About Repêchage: Since 1980, Repêchage has created a full range of seaweed-based skincare products featured at top spas and salons globally. Forerunners in sea plant technologies and pioneers in seaweed treatments and cosmetics in the US, Repêchage researchers seek out specific seaweeds beneficial for a range of skin care concerns. Our seaweed is harvested from the Brittany Coast of France and Maine, and then processed with our proprietary method at the Repêchage headquarters in Secaucus, NJ to deliver all the benefits from the sea to the skin.

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