www.youtube.com/watch?v=wtf8Emi9K9o

As salons and spas enter their busiest season, get ahead of your competition by reading Shiri’s Summer Favorites:

1. Start With Why: How Great Leaders Inspire Everyone to Take Action by Simon Sinek

This book can be purchased here Start With Why

2. Crush It! Cash in on your Passion by Gary Vaynerchuk

This book can be purchased here Crush It!

3. Success at your Fingertips: How to Succeed in the Skin Care Business by Lydia Sarfati

This book can be purchased here Success at your Fingertips

Enjoy your reading!

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September Skin Care Solutions: Lydia talks about using the Four layer Facial, to get rid of dehydrated blotchy uneven complexion, The Repêchage VC5 treatment with papaya enzematic peel, making the complexion look even & for the younger age group, who has experienced too much sunscreen, too much play, that have blocked pores, excess sebum use Repêchage Hydra Medic desincrustation treatment to melt down accumulated sunscreen in the pores.

Quick Anti Aging Remedy and Treatment Tips Post Sun: Three Easy Steps:
1. Rapidex – controlled exfoliation with Alpha Hydroxy. 14 day treatment to fight signs of aging
2. Cell Renewal Serum – repairs damage DNA
3. Triple Firming Cream – to firm and tone skin

*Protect your skin during the day with Opti Firm SPF 10 especially when using an Alpha Hydroxy exfoliation treatment at night.

For Blemish Control / Younger Skin Types Treatment Tips:
1. Sea Mud Perfecting Mask – use daily for 10 minutes for poreless skin
2. Clear Complexion Drying Lotion – dab on zits / spots
3. Beta Hydroxy Serum – for acne / rosacea use twice a day morning and night. clarifies and clears complexion
4. Cleanse twice a day every day with Face Wash Cleanser and Astringent Blemish Control

A healthy, beautiful complexion is sexy at any age according to Lydia! Enjoy these great beauty skin treatments and tips from Lydia!

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The pair was destined to find themselves working together after Calleros first attended an education class in 1983 led by Lydia Sarfati. Years later, they are reuniting to bring superior education to the next generation of estheticians. The partnership is off to a great start after Lydia’s visit to Arizona to present for a group of salon owners and estheticians from the area. Upon reflection, Calleros said, “One of the things I like about Lydia is no matter if there is one person or 1,000, she is a dynamic motivational speaker and gives estheticians a new view on their career. She was very well received.”

The International College of Aesthetics is proud to be launching “the next generation of Aestheticians” with this new Repêchage filled curriculum. This is the first school in the country to have the curriculum approved by the Arizona Radiology board, the Cosmetology board, and the first cosmetology school in the country to have matriculation with the University of Phoenix.

The program is 750 hours in total and can already be found in four schools, located throughout Arizona, Texas and New Mexico. The 750 hours are broken down into 320 hours focusing on salon and spa education, 320 hours on medical esthetics and 150 hours on laser training and accreditation. With the goal of opening 25 additional schools throughout Arizona, New Mexico, Texas, Oklahoma and Florida, and an extensive curriculum to boot, Lydia and Isabel are expecting great success in shaping a generation of knowledgeable aestheticians.

The students will also have the opportunity to participate and volunteer in the “Look Good Feel Better” program, a non-profit organization that provides pick-me-up makeovers to cancer patients. With oncology esthetics training and a Medical Director overseeing the program, The International College of Aesthetics is set to reach a high status in aesthetics schooling.

As the first program of its kind, Lydia and Isabel are constantly at the drawing board seeking out ways to raise the bar of education for the “Next generation of Aestheticians.”

For more information on Repêchage® or for a Repêchage® spa near you log-on to www.repechage.com or visit here Professional Skin Care Products or
call 1-800-248-SKIN. For more information on the The International College of Aesthetics visit www.intlacademy.biz.

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www.youtube.com/watch?v=ILZQb03EdEo

To learn more about Besu Salon and Day Spa Visit New York Salon and Spa

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Andrea Robinson, former Editor of Vogue, tells the story of how she met Lydia. She was referred to Lydia Sarfati by Felicia Milewicz, Glamour Magazine’s Beauty Director, who told her “You have to go and see my new friend Lydia. She is an esthetician in NYC that does such wonderful facials and has such special products.”

www.youtube.com/watch?v=1ruEhITqb2I

Andrea proceeds to talk about when Lydia had an event and Andrea showed up. When Lydia then asked for a volunteer from the audience, Andrea raised her hand and volunteered. Lydia proceeded to put a mask on Andrea and after the mask Andrea was very impressed with how beautiful her skin looked. She asked Lydia, “What is in the mask?” Lydia said, “It was minerals, seaweed and other minerals.” Andrea was so impressed that she decided to write about it in Vogue Magazine and talked about the Four Layer Facial. After that Andrea sent all models at Vogue to Lydia to get waxing, facials whatever they needed to get done to their skin.

Andrea goes on to discuss how Repêchage and Lydia are so forward looking in the skin care industry. 30 years ago no one but Repêchage was talking about mineral masks. Today, minerals are the only thing people are talking about using in skin care. No one was talking about it 30 years ago!

Andrea, also talks about how Lydia is her beauty icon and her dear friend.

Andrea quotes Lydia’s favorite poem by American philosopher Ralph Waldo Emerson, talking about respect and success and how it is so relevant to Lydia’s career.

Andrea also thanks Lydia for being part of her life and her success and part of her wonderful career.

This event occurred at the:

30th Anniversary Celebration Gala Dinner August 2, 2010 @ NYC’s Tribeca Rooftoop.

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She also discussed how in 1980 Lydia developed the four layer facial mask, with 12 products based of seaweed. With this Lydia revolutionized the beauty industry. This gave Lydia the title “the queen of seaweed.” At this time all the beauty editors had to learn to say the term laminaria digitata. Repêchage was born.

She also discusses how she was doing a beauty shoot where she was photographing 5 different models with masks on them in NY. The story was about was about “how masks will make you look beautiful, and how you will get this gorgeous beautiful canvas.” Little did Felicia know that the masks (NOT Repêchage mask of course) were giving the models a horrible allergic skin reactions and had to call Lydia to ask how to save the models. See how Lydia Sarfati saved the day with her Repêchage products.

www.youtube.com/watch?v=pdePBqMxji0

Felicia also discusses the Peppermint Sea Twist product and also her favorite Repêchage line Vita Cura. And, she discusses the new African inspired Kanshi, aromatheraputic skin care line.

Felicia talks about, what the Repêchage team stands for. High quality, high ethics, honesty and the highest level of performance and efficacy. Repêchage delivers!!

What is next? A cream that will totally reverse and stop skin care aging? Who knows??

This event occurred at the:

30th Anniversary Celebration Gala Dinner August 2, 2010 @ NYC’s Tribeca Rooftoop.

To learn more about Repêchage professional skin care products please visit http://www.Repechage.com

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We would like to give a special thanks to all of our speakers and we hope you enjoyed their presentations. We would also like to extend thanks to our amazing sponsors, Creative Nail Design, Belvedere, Les Nouvelles Esthétiques and Satin Smooth.

Repêchage would also like to take the opportunity to thank all of the applicants for the Spa de Beauté of the Year Award. This year the much coveted awards, judged by Denise Fuller, Editor in Chief of Les Nouvelles Esthétiques went to Michelle Lamb of Lemongrass Spa, from Valdosta, GA, for Day Spa of the Year, Julie Mahoney of Oasis Day Spa from Weymouth, MA, for Skin Care Spa Center of the Year and Mayola Amador of Melange World Spa for Destination Spa of the Year. This year, Lydia Sarfati presented the President Awards to Mario and Cheryl Tricoci of Tricoci University, Kelly Heuther of SalonCentric, Carolyn Corporan of Beauty Systems Group and Wendy Lynch of Anthony P. Scott, Trinidad.

Your relationship with Repêchage as well as your continued support is always appreciated. Repêchage intends to continue to make the spa industry better each and every day by offering first class events and educational opportunities. Education has always been a top priority of Lydia Sarfati’s, and that is why Repêchage continues to support you in furthering your education. Thank you for your commitment to raising the bar for your salon and your community.

We are so appreciative of your support for Repêchage and look forward to a beautiful future together!

Please plan to join us next year July 31-August 1, 2011 for our 13th International Congress for Salon and Spa Professionals.

Click the PLAY button below to hear a personal podcast message from Lydia.

Pictured: 1. Lesley Seymour, Felicia Milewicz, Lydia Sarfati, Andrea Robinson, Susan Sommers 2. Rachel Boger, Susanna Disotto, Lydia Sarfati, Shiri Sarfati 3. Vera Mazak, Lydia Sarfati, Irena Stelowska, Mayola Amador 4. Marianna Tiedemann, Lydia Sarfati, Lee Rector 5.Amanda Baratta, Shartisha Ellison 6. Tadamasa Shimizu, Kazuko Akiyama, Lydia Sarfati 7. Lydia Sarfati, Adelaide Farah 8. Marlene Lopez, Tadamasa Shimizu, Gabriela Viloria, Kazuko Akiyama, Indira Van Uyten, Esther Andrea 9. Michael Golden, Linda Fellows, Carolyn Corporan, Lydia Sarfati, Stacy Gaspard 10. Rafael Herrera, Fatima Scheker, Clarissa Herrera, Lydia Sarfati, Esther Andrea, Marlene Lopez, Indira Van Uyten, Gabriela Viloria, Yulieantiningsih Sri 11. Dzigbordi Dosoo, Lydia Sarfati, Arinola Adeniyi 12. Johanna Emma 13. Cheryl Tricoci, Mario Tricoci, Richard Calcasola, Joyce Calcasola 14. Joel Gerson, Lydia Sarfati 15. Lydia Sarfati, Dr. Randall Feingold, Shiri Sarfati 16. Leigh Jacobs, Lydia Sarfati, Dr. Elliot Jacobs 17. Shiri Sarfati, Laurie Consolo, Valerie Desmond, Kelly White, Jennifer Magnussen, Ashley Onges, Pamela Onges, Lydia Sarfati, Elvira Santos 18. Shiri Sarfati, Denise Fuller, Lydia Sarfati, Mayola Amador 19. Cheryl Tricoci, Mario Tricoci, Lydia Sarfati, David Sarfati 20. Shiri Sarfati, Denise Fuller, Michelle Lamb 21. Shiri Sarfati, Renee Lovely, Lydia Sarfati 22. Lauren Streeter, Lisa Dominguez, Jennifer Matuga 23. Shiri Sarfati, Denise Fuller, Julie Mahoney, Lydia Sarfati 24. Lydia Sarfati, Kelly Huether 25. Shiri Sarfati, David Sarfati, Felicia Milewicz, Lydia Sarfati, Lesley Seymour, Andrea Robinson, Jean Zimmerman, Susan Sommers, Marek Milewicz 26. Susan Vindics, Don Emiliani, Sally Onesty 27. Julie Mahoney, Denise Fuller, Lydia Sarfati 28. Shiri Sarfati, Karie Frost 29. Kathy Marzano, Shartisha Ellison, Neisha de Freitas, Sarah Hernandez, Lauren Streeter, Arinola Adeniyi 30. Samantha DeMartini, J Scott Berry, Beth Hickey, Lydia Sarfati, Emmett Hickey, Shiri Sarfati 31. Joel Gerson, David Sarfati, Lydia Sarfati, Shiri Sarfati, Lawrence Markovitz 32. Alla Pulvermahker, Lydia Sarfati 33. Asma Mohammad

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One of my goals is to raise the bar by which we educate estheticians in the United States. We are fortunate in this country to have such advanced product development and marketing. Our network of manufacturers and distributors combined with the wide choice and ease of various shipping companies, enable businesses to operate efficiently. But for all our American advances, we are still grossly behind our European, Canadian, and Australian counterparts in education and licensing standards. To go to school for esthetics in other parts of the world is to complete the equivalent of a pre-med college program. Unfortunately in the United States, every state requires different amounts of hours and some states do not even separate esthetics licenses from cosmetology licenses. This disparity really does leave it to the discretion of the individual to seek out further education. As a salon or spa owner, demand more from yourself and your staff. Show clients you respect your trade by providing valuable, continued education to your staff.

As you schedule your calendars, make a point to allocate time to refresh and expand your knowledge. Make it your goal to be the best esthetician you can be. Be proud and confident, as you become a highly trained and skilled skincare expert.

Use your free time to seek out continuing education. Look at different programs at tech schools, local community colleges and four-year universities. Introductory classes in Chemistry, Biology and Anatomy are all beneficial to estheticians. Research different classes offered by the Health Sciences and Kinesiology departments. Courses in Nutrition, First Aid, and Psychology would aid you in helping your clients to look and feel their best.

I also encourage you and your colleagues to attend industry tradeshows. Tradeshows are an excellent source for the newest products, ideas, and education. Industry pioneers whom you otherwise might not learn from often headline these venues.

This is the information age and education is. Subscribe to as many industry magazines and newspapers as possible. These expenses are tax deductible. Many leaders in the esthetics industry have written books or produced videos so that you may learn from the comfort of your home. The Internet has opened a whole new world. A wealth of information is a keystroke away. You can even take classes online!

Manufacturers and distributors offer education more relevant to their lines. However, it is to your advantage to know as much about what all skincare companies are doing so that you may make informed decisions about your practice. A lot of intelligent and talented educators work in this venue. You can learn much about esthetics and how to run your business from these professionals. Manufacturer and distributor education programs are often inexpensive and convenient avenues for continuing education.

I teach skin training several times per year at our training facility in Secaucus, NJ. My goal is to help estheticians feel more confident in their work, their skills, and to deliver superlative treatments. I have made it my mission to help estheticians reach their personal goal of being the best esthetician by any standards. Being an esthetician has brought me so many years of empowerment and satisfaction. I hope every esthetician can share my pride in the services we are trained and licensed to deliver. I wish for you all the success and joy your career may bring you. I truly believe knowledge is the key to our success.

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The next day, I was honored to sit on the SpaExec Panel in Phoenix, AZ, to discuss Marketing and Social Media Strategies for Reaching Today’s Consumers with the manufacturers and resorts & spas in attendance. I was able to speak about how spas can work with their vendors to create a demand for their services and retail products. In a highly competitive time for marketing with new outlets being created and updated daily, I think it was extremely important to cover this topic and help spas better understand and utilize new marketing platforms and media to attract a new generation of consumers.

As I return back to New York, I am glad to have shared so much in the state of Arizona and am looking forward to all that is to come with these two amazing organizations!

Below is a picture that was taken last week in Arizona with Martha Hoffman, President of the United Aesthetics Organization.

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Yolanda Amador, Repechage Distributor for Mexico, Spa Consultant for leading Resort and Destination Spas and a spa owner, sits down with Repechage for an exclusive interview.

www.youtube.com/watch?v=KknpEe50FTg

She discusses Award-Winning spa projects including Playa Grande Thalasso Spa in Los Cabos and Tatewari Spa at the Villa del Palmar Flamingos Resort in Nuevo Vallarta and how to differentiate spa treatments in order to create a unique experience.

Learn how the spa industry has given her a new career in life, about her favorite Repechage spa products, the importance of keeping up to date with the latest skin care training and lots more!

Please follow the following link to view the press release for this event and to learn more about the Repêchage Annual Skin Care Training & The Trainer Program.

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